Like a great night out? Love Bowling!

This month Bullet launches a new campaign for The Original Bowling Company – Love Bowling!

The campaign prompts people to remember what they love about bowling… a great value night out for just £10, or something fun to keep the whole family entertained.

The theme will be communicated by each centre in its local area, via in centre media, and through a centralised digital campaign. We will be targeting the singles market for Valentines Day dates, couples and young adults for evenings, and parents to keep their kids entertained over the February half term period.

Once in a Hollywood Bowl or AMF Bowling Centre, the theme continues with ‘up sell’ prompts to encourage bowlers to have a tasty meal or a drink whilst they bowl… and to ‘like’ us on facebook for their chance to win an iPad!

Get down to your local centre to remember why you Love Bowling!

www.hollywoodbowl.co.uk

www.amfbowling.co.uk

Bullet Loves… Photography of Typography

Here at Bullet we’re always inspired by great photography and typography, but when the two come together – even better.

Arne Lind is a Swedish graphic designer but has a superb eye for photography. His site showcases his design and photographic work under various themes and one of our favourite sections is a collection of photographs of beautiful typography. Taken all over the world between 1970 and 1990, they visualise how prominent and visual type is in our society.

Check out his site here www.arnelind.com and be sure to click on ‘Typography’.

Name of the game; Motion of the ocean; Size of the prize

Are you a specialist and experienced freelance “brand namer” who can see beyond the obvious?

If so, we’d love to hear from you. You’ll need to be able to answer strategic briefs for product, corporate and pharma naming for a new brand consultancy backed by Bullet, one of Britain’s fastest-growing creative agencies: www.brandshine.com

Please send a short summary CV highlighting experience in brand naming and/or copywriting, and a covering note to: hello@brandshine.com