Hello, we are Bullet Social. We are Social Media specialists, and a division of Bullet, one of the UK’s leading integrated agencies.
Our belief is simple: Social media is a powerful channel. We live in a world of conversation and constant interaction. You have the opportunity to engage directly with your consumers more frequently and far less expensively than ever. How active is your brand in these communities? Are you having conversations with your customers? Are you happy with the content of these conversations? If you were a consumer would you follow your brand? Does your brand have advocates and are you increasing sales through word of mouth?
If you are unsure, then let’s start a conversation. Call us on +44 (0)1932 845445 or drop us an email.
Here at Bullet, we have a real appreciation for interesting ads that show off great new inventions that make our lives a lot easier and hassle free. This new tongue-in-cheek ad is for the Barclaycard PayTag; the new way to turn any mobile into a contactless way to make an easy, secure payment. The days of fumbling for cash is over- it is right there when you need it most. Just make sure you don’t lose your mobile!
With Glastonbury not going ahead this year and several other UK festivals cancelled, many Brits are planning to take their annual festival trip abroad. Due to the increasing number of British Nationals now opting to combine a holiday with a festival in the sun, Bullet has worked with the Foreign and Commonwealth Office (FCO) to produce a checklist to ensure their trip is fun and trouble free. The main points in the checklist include:
Reminding festivalgoers to take out travel insurance before they depart – ensuring they are fully covered for unexpected losses or expenses (such as missed flights). It won’t cost the earth and will give them peace of mind while they are away.
Keeping your passport safe on holiday – ideally behind lock and key, or on you securely. A separate photocopy with all your passport details should also be kept or stored online using a secure data site such as an e-safe. In the event that your passport is either lost or stolen – contact the local police immediately.
People should be aware of bag or mobile snatchers, especially in campsites, on the beach, public transport, restaurants, cafes and at the festival. Any losses of valuables should be reported to the police and don’t forget to ask for a written police report.
Know your limits with drink and drugs. Penalties for drug possession can be severe, with heavy fines or imprisonment. Never carry anything through customs for anyone else.
Visas – find out in advance what’s required for your trip. Advice is available for every country in the advice by country section on the FCO website www.fco.gov.uk/travel
Advising Brits travelling anywhere in the European Union that they can call the local emergency services (ambulance, police and fire brigade) by dialing 112 from any mobile or landline.
It’s worth spending a few moments sorting out holiday plans now. IF something goes wrong… It can be not only expensive but can follow you back home. By making these simple preparations, you’ll be able to sit back and wait for the fun to begin!
For additional details and country specific information, visit the Foreign and Commonwealth Office website www.fco.gov.uk/travel
Alternatively, if you’d like to download your own copy please visit www.fco.gov.uk/en/travel-and-living-abroad/your-trip/festivals
For the cynical among us, Valentine’s Day is yet another excuse to be sold to. Cards, flowers, chocolates, expensive dinners and hours spent deliberating whether to buy a present or risk spending the night on the sofa… Surely this was all a marketing man’s dream and set up for us to fail?
It would seem not so. Here at Bullet, we took a little look into the history of 14th February.
There are at least three saints with the name Valentine – the most famous being a Christian priest who lived in Rome in the third century. Given that be seems to have been imprisoned, beaten with clubs and eventually beheaded on the orders of the Emperor Claudius II, all for being a Christian: it doesn’t bode well for the story of the saint of love.
But his execution coincided with the pagan festival of Lupercalia, dedicated to Juno, the goddess of women and fertility. To celebrate the festival, boys were encouraged to draw from a jar the names of girls written on slips of paper. After Pope Gelasius set aside the day to honour St Valentine in 496, the saint gradually became adopted as the patron saint of lovers.
It was some years later when Valentine’s Day became more mainstream. Rather than a card manufacturer coin the practice of sending cards, it is thought that the first man to send a Valentine note was a Frenchman. Charles, Duke of Orleans, was imprisoned in the Tower of London after the Battle of Agincourt in 1415. During his 25 year imprisonment he wrote 60 love poems addressed to his wife, which are claimed as the first formal “valentines”. One even refers to her as “Ma tres doulce Valentinée”.
In the 1840s, a young American woman, Esther Howland (1828-1904), received an English Valentine and decided to introduce the tradition to the United States. She produced cards carrying messages like “Weddings now are all the go, Will you marry me or no”.
More than a century later a billion cards are sent each year worldwide.
Tracey O’Connor – Bullet
With credits to fact-finders Molly Oldfield and John Mitchinson